About the Client
A Bank assessing Financial feasibility for a Water Distribution Franchisee region in India
Client Problem
In order to process loan, the bank needed answer to key questions like,
What is Willingness to Pay (WTP) for water piped connections and improved services?
What consumption & payment trends across different customer categories?
The Solution
WTP Framework based on Contingent Valuation Method (CVM) deployed as a land based, random sampled survey executed independently
pManifold Value Proposition
 Primary Land Based Field Survey
Survey Design & Methodology
Field Data collection
GIS Mapping
Data Analysis
Top Management Reporting
Results / Benefit to Client
Customer intelligence leading to better assessment and decision making on Loan to its client
