About the client
A fintech startup looking to enter the crowdfunding market
Client Problem
The client wanted to understand Equity Crowdfunding structure, regulations, opportunities, challenges and models in India so as to strengthen their investor pitch
Solution Approach
• pManifold started with a thorough market research on crowdfunding and equity crowdfunding sector
• Secondary research was conducted and Indian crowdfunding statistics were gathered.
• The team studied various laws, models and regulations in place for the companies operating in the crowdfunding segment in India. A primary dipstick study was conducted to collect opinions from businesses & their readiness for equity crowdfunding.
• Based on the information, analysis and understanding a deck (ppt.) was created which also included perception study (primary research) from businesses, entrepreneurs who are willing to look towards crowdfunding platforms in India given it is a step up from traditional means.
Result / Benefit to the client
The client was able to strengthen their pitch to the investor using the data presented in the report.